Plush & Soft Toys

Our most popular of all the Fluff & Tuff toy family, and possibly the most popular plush toy in our store. Hendrix Fox is a high quality, durab...

Wally the Flying Mallard will make your dog’s imagination soar with his bright colors and detailed feathery wings. Dogs love to fetch, shake and tu...

There’s nothing stinky about Lucy Skunk - in fact, she’s a beautiful little lady with an adorable pink nose and long fluffy tail. She’s soft enough...

If exercise gives you endorphins & endorphins make you happy, then playing with Reese will make dogs VERY happy. Her long shakable ears & ...

Georgia Gator is the most popular gal in the swamp, thanks to a shape that any dog can enjoy. From shaking to squeaking to tug-of-war, Georgia’s t...

Bring out the inner hunter in your pup with Ike the Flying Pheasant. He’s perfect for chasing or shaking by his floppy wings and tail feathers. Ik...

Nuts Squirrel may hoard his acorns, but he’s always ready to share the fun. His fluffy tail is tempting for chasing, but his sturdy body is grea...

Rocket is a lovable rascal who’s always looking for play - and maybe a little bit of mischief. He’s sturdy enough for fetch and tug, but snuggly en...

With his bright red plush and frisky fins, Cedar Salmon is quite a catch. But beware, he’s a real player. No dog can resist his charming games of ...

Put a little hop in playtime with Jessica the Bunny. She’s a great size for all types of dogs and a wide range of play styles, and super adorable ...

Ruby Rainbow Trout’s streamlined shape will lure your dog right in. Whether you play tug of war or fetch with her, she’ll land your dog hook, ...

Big Daddy Gator is the King of the Swamp - and King of Playtime! His long body is slightly understuffed for maximum shaking and tugging fun. He m...

’Tis the season for a holiday spread, So much food it’s impossible to shred, A day of roast, pudding and cherries of red, Topping it all off with F...

Take your pup along as you travel the globe to iconic landmarks with P.L.A.Y.’s Totally Touristy Dog Toy Collection! Dogs will fall into Paris-dise...

Power Plush toys are the soft and squeaky distractions that will soon become your pet’s favorite pastime. Each whimsical POWER PLUSH toy is backed...

Meet Kris Kringle, your dogs fuzzy festive friend. You're dogs sure to get up to some mischeif with this cheeky friend! FuzzYard Christmas themed t...

Power Plush toys are the soft and squeaky distractions that will soon become your pet’s favorite pastime. Each whimsical POWER PLUSH toy is backed...

The American Classic Plush Toy Collection by P.L.A.Y. is for the foodie in your life! Who doesn't enjoy a side of "pomme frites" once in a while?  ...

Lulubelles Power Plush toys are constructed using POWER PLUSH! Soft on the outside but tough on the inside! Each whimsical POWER PLUSH toy is backe...

Lulubelles Power Plush toys are constructed using POWER PLUSH! Soft on the outside but tough on the inside! Each whimsical POWER PLUSH toy is backe...